Work with us Building around people

Tap into the ageing and longevity markets with us: we are working hard every day to blend our research background and experience of engaging with older adults and their stakeholders following business standards and data-driven, evidence-based approach. We have called it Ageing Intelligence®, and we believe this is the most powerful and effective way to help you develop new business, new jobs and improve millions of lives.


Engage with us in the way that is best for you

Explore the system of engagement that best fits your business needs. Our standard engagements that can be customised with our deliverables, tools, methodologies that will bring you NICA as:

    • An observatory on demographic dynamics and their narratives and on existing business models;
    • An interlocutor towards innovation solutions, start-ups, investments and investors, hubs and accelerators;
    • A generator able to give concrete form to abstract ideas (of business, engagement modes and languages, operational business models);
    • A live laboratory in which business chemistries are validated by and with citizens (the older adults, their stakeholders) through a system designed to provide insights about your products and services, based on observable traits and preferences in a continuous iterative process through VOICE® Communities;
    • An expert connector to technical, business, industrial and academic partnerships;
    • A networking engine within the public and private ecosystem and a system of dialogue and engagement with research based at both Newcastle University and the other partner academic institutions.
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Experience & Design

Translate insights into practical solutions through understanding real human experiences.

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Research and HorizoningTM

We help identify the foreseeable and unexpected shifts leveraged by the demographic revolution.

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Data and Insights

We merge human experience with research knowledge and existing big and small market data, turning this into people-driven insight.

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Online Learning

Leveraging everyday life experiences and life transitions to support employees and individuals.

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Become a NICA Member

Find out more about NICA membership and what it would offer you.

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Come to work with us at the Home of Ageing Intelligence®

Please complete the form below or email info@uknica.co.uk